Lionel Benizri

Serial Tech CEO (3 Exits) · IDF Commando · Author x5 · IronMan x3 · Full-Stack Rabbi

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Life's Mission

On a mission to Enable 1,000,000 High Performers to Measure their progress & Achieve 5x more in Business and Life.

"LIFE CAN BE MEASURED."

Entrepreneur

Special Ops

120+ special operations as a Duvdevan Commando and Shabak Officer — leading elite teams in the Middle East, and 12+ global theaters where hesitation costs lives.

Post-Exit CEO

Track record of 3 exits. ARR/person multiplied by 6.

$350M in value created — scaling SaaS companies with a proprietary 100-week playbook and KPI system trusted by top-tier funds.

Rabbi

Rabbi of Kol Yehuda and builder of a 400+ member Jewish YP community extracting actionable life principles from Jewish texts to help unlock personal growth obstacles, with excellence in liturgy.

Book a Life Growth Shabbaton Bootcamp

Performance Leader

Led 1,800+ founders through Yood’s 90-day acceleration system — using operator squads, KPI dashboards, and mindset rituals to 3X their business and life results.

Join the 90-Day Business & Life Accelerator

Strategist

Ironman

3× IronMan finisher. Trained while raising 5 kids and running companies — proving that discipline and structure can outperform even the busiest calendar.

Tech Entrepreneur

Founded 4 ventures — including MYK Applications and Yood — to solve one core pain: millions in lost productivity due to low ARR per employee. Built systems that scale people’s performance as much as products, with measurable ROI from day one.

Author

5× author blending battlefield clarity, Jewish wisdom, and business frameworks. I write what I wish someone had told me at 25 — from 100 Weeks to Scale to Jewish Thought for Millennials.

Get a weekly chapter via WhatsApp

Organizational Strategist

Architect of execution systems across borders — aligning ops, GTM, and finance into high-trust, high-output cycles that push ARR/person beyond $300K.

Book a Goal Alignment / KPI Session

Certified Mohel

Certified by the Elya Institute. Performed dozens of Brit Milah — including for my own sons — with halakhic precision, emotional care, and full-scope support before, during, and after the ceremony.

All Projects

Jerusalem Tour Guide

From King David to Start-Up Nation in 3 hours. My signature tour takes you through 3,000 years of Jerusalem with stories you won’t find on Google — designed for founders, thinkers, and seekers.

All Projects

Scribe & Torah Reader

25+ years as Baal Koreh and certified Sofer — teaching Torah reading through 55 grammatical rules of precision. Wrote a full Torah scroll by hand in 2021.

Bar Mitzvah Preparation

MyJudaism.me

Chuppa Officer

Married dozens of couples in Jerusalem, Tel Aviv, Berlin, Brussels, Los Angeles, and Rome. Founder of MyJudaism.me — the first halakhically sound, spiritually aligned chuppa platform for couples aged 25–35.

Book a Chuppa

Intelligence

Officer

10+ years of intelligence leadership across 15+ countries — now applied to business due diligence, signal detection, and strategic clarity using field-tested frameworks.

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Tour Guide

Chuppa Officer

Lionel
BORN TO SCALE

"Life can be Measured" rapidly became a life's philosophy around which I built personal dashboards (used by thousands of people), Performance dashboards to increase Team's Productivity, and an Executive Dashboard designed for CEO's.

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Publications

Offering a quartet of books, blending actionable business scaling strategies with entrepreneurial principles rooted in Jewish wisdom. These guides aim to foster personal and collective growth, inspiring readers to innovate, lead, and maximize their potential in both life and business.